What is the best day to send out an email?

Hey,

Ever wondered what is the best day to send out an email?

Today Craig Ballantyne reveals the findings of his career-long semi-scientific study into the human mind and how people react to messages.

Having posted hundreds (maybe over a thousand quotes?) on his Facebook pages and having written literally over 3000 emails in all in his businesses,
Craig has figured out a pretty good rule for delivering content over the course of the week.

Enjoy,

Barry Dunlop
Team IncomeDiary

++++++++++++++++++++++++++++++++
What is the best day to send out an email?
++++++++++++++++++++++++++++++++

By Craig Ballantyne

This is a test of your email broadcast system. If you are not paying attention to your customer's mindset, you're missing the proverbial boat, and may I suggest...

Achtung!

Now for my findings...

1) Monday

This is THE action taking day of the week... people are ready to buy... as I say about the fitness industry, "Every Monday is New Year's resolution day."

Therefore, particularly on Early To Rise (ETR), I post my best motivational message of the week.

It is the most optimistic message and the one that implies:

You CAN do this and YOU can do this.

I know it's the same line, but it means two extremely different and important things:

a) That it IS attainable.

b) That it is PERSONALLY attainable.

Big difference.

A lot of people will believe 'a' but find a reason not to believe 'b.'

Perhaps it is because they are not me or a big name marketer, or not wealthy, or they have kids, or they are too old.

Whatever. Everyone has an excuse that is stopping them from taking action. You must find it and destroy it.

The Monday Motivational Message needs to cover both 'a' and 'b,' preferably in an optimistic manner, and it should ALWAYS come directly from you (in case you use guest authors in your business like I do).

Finally, remember this quote when writing Monday's email:

"People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies." - Blair Warren

Powerful.

In the wrong hands, dangerous.

In the right hands, world-changing (for the better).

People want to be forgiven for their sins of the past week.

i.e.) That they didn't accomplish anything... or, as is the case in the fitness world, that they totally blew their nutrition on the weekends.

I'll get 30-40 people to "like" a quote on my FB page if something like this is posted on a Monday morning:

"Forget the mistakes of the past. Learn from them. Do better today. You will succeed."

So that's Monday.

THE most important message of the week.

2) Tuesday

Reality check day. Report on a related news story. Guest articles are fine. This is also an action taking day because it is early in the week.

3) Wednesday

This is a good day to deliver great content tied in with a news-related or celebrity-related post.

4) Thursday

A good day for promotions. Thursday is a great "deadline" day that spurs action to accomplish something this week - as many people will feel like they haven't moved ahead one bit.

Put a little fire under their butts with some urgency... before the "I'm not doing anything because it's the weekend attitude" creeps in.

5) Friday

QnA is perfect because Friday is the world's collective 'exhale' that they made it through the week without losing their job.

We are definitely doing the right thing here with QnA. I think it could be even longer and that would only be more appreciated by readers... particularly if the QnA session is both broad enough and specific enough to a large %-age of readership that they feel like, "Ah, it's like he's answering that question specifically for me."

6) Saturday

The more I think about it, the more I think my business partner Matt is right about having a weekly summary email that also includes more ad opportunities and still one little piece of content that is unique to Saturday so that readers are still inclined to open it.

It doesn't have to be long, just enough to make it worthwhile for a reader to open the email on a Saturday before heading out to weekend errands/activities.

***************

Class dismissed.

There will be a test on the material.

It's called "Real Life."

If you need more help, get this:

Personal coaching for your website business

Good luck,

Professor Craig Ballantino







 

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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How To Create The Life of Your Dreams [Weekend Reading]

Hey,

Are you creating the life of your dreams or are you just reacting to it?

This question gets to the heart of whether you are living by design – meaning you are the creator of your life. 
Or, whether you are living your life by default - just reacting to what life throws at you.

Todays post, goes to the very core of success or failure.  

The tools to master a happier, more successful and fulfilling life are here. 

Enjoy,

Barry Dunlop
Team IncomeDiary

PS: Includes a Bonus Video: - How To Train Your Mind To Stay Positive







 

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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10 Blogging Mistakes That Are Costing You Traffic

Hey,

Are you making these blogging mistakes?

Blogging is ever changing, ever evolving - when did you last review your blogging strategy? 

Sometimes the smallest of tweaks makes the biggest of difference.

And so it is with blogging - especially if you are making these mistakes 

Check out our latest post...

10 Blogging Mistakes That Are Costing You Traffic

Warmly,

Barry Dunlop
IncomeDiary Team






 

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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[New] A Beginners Guide to Setting up Goals in Google Analytics

Hey,

Are you taking full advantage of Google Analytics? 

Are you getting all the Data you can from Google Analytics? Have you setup Goals? 

Google Analytics is the free to use tool from Google that allows you to 
measure sales and conversions plus get fresh insights into how visitors use your site
- how they arrived on your site, and how you can keep them coming back.

​H. James Harrington (of the Harrington Institute) put it best:

“Measurement is the first step that leads to control and eventually to improvement.
If you can’t measure something, you can’t understand it. If you can’t understand it,
you can’t control it. If you can’t control it, you can’t improve it.” 

For efficient measurement of sales and conversions...

Check out our Guide!

Warmly

Barry Dunlop

PS: “What gets measured gets improved.” ~ Peter Drucker

More About Google Analytics…

Google Analytics For Bloggers – The Definitive Guide

Making The Most Of The Google Analytics Intelligence Feature






 

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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3 MUST Have Keys for Making Money Online

Hey, Online businesses are the lowest-overhead, highest-revenue-generating business you can possibly run. Done correctly - it is like having a never-empty ATM in your living room! But it is it is never going to happen with out the 3 Golden Keys! Enjoy, Barry Dunlop Team IncomeDiary ++++++++++++++++++++++++++++++++++ 3 MUST Have Keys for Making Money Online ++++++++++++++++++++++++++++++++++ By Craig Ballantyne Ask any entrepreneur about when they had their biggest breakthrough, and the answer will almost always be, “When I finally found the right mentor.” It certainly was for me. For six years I stumbled along with my website business, grinding out small increases in sales each year. It wasn’t until I finally got help from a coach who gave me EXACT step-by-step instructions that I was able to generate a full-time income from my websites. If you’re just getting started, I can understand how you might feel overwhelmed. I also appreciate the worries I hear from readers that all the good opportunities are gone or that they have no time to start a website business. But many opportunities still exist, and I can find a success story to match your situation, no matter how tough things feel right now. For example, I think you’ll agree that being a newly divorced, recently laid-off, mid-50's mother with two kids entering college, and having no computer skills would be a tough situation, right? Well, just recently I listened to an interview with Penny Halgren who was in that exact scenario, but has since gone on to build a 6-figure per year website – selling information on how to quilt. That’s right, she doesn’t sell expensive money-making products, or real estate courses, or even fitness information. Nope, she makes her living selling quilting advice. She started by building the foundation of her business on the 3 Keys of Information Marketing. If you put these 3 keys in place in your business as Penny and I did, I guarantee you’ll be able to build a strong internet business and powerful connection with your readers – and ultimately, the lifestyle you want and deserve – for all of your hard work. Plus, you’re going to love that not one of these 5 keys relies on sneaky search engine optimization or expensive pay-per-click voodoo. I think you’ll agree anyone can create these keys and build a strong foundation for a website business today. Key #1 – Have a BIG IDEA that serves a hungry niche market Almost all markets are crowded, but that doesn’t mean you can’t succeed. You simply need to create a product that has a unique hook and allows you to stand out from the others in your marketplace. That’s why it’s so important to focus on a topic that you are passionate about. After all, if you don’t love what you’re doing, then it will be really tempting for you to quit at the first sign of frustration. And the great news is you don’t need to have an email list of 100,000 people to create a 6-figure income. All you need are a small number of people in a niche market that is hungry for your solution. In his famous essay, “1000 True Fans”, author Kevin Kelly says, “A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, video maker, or author – in other words, anyone producing works of art – needs to acquire only 1,000 True Fans to make a living.” If you have only 1000 true fans paying only $100 per year for your products, that’s still a $100,000 income. It might be through a membership site or a new product you release every year or a year’s subscription to a weekly newsletter. Just remember, it’s easier to sell over and over to your 1000 true fans than to get 1000 new customers each year, so consider that as you plan your business. Key #2 – Personality plus Passion plus Products = Profit This 3-step formula has been the foundation for growing my fitness information business since I sold my first program online in 2001. Let me explain it to you. First, we buy from people they know, like and trust. We want to do business with someone who has a personality that connects with us.  Second, we follow people that are passionate about their subject. Third, when we find that person we connect with, we’re happy and eager to buy all of the products they could possibly create – plus, having more products offers multiple ways for new clients to find you. When it comes to communicating with personality, it’s important to be yourself and to find the way that allows you to communicate best. For me, it’s writing. But if you struggle to create articles and emails at your keyboard, I have good news for you. With the rise in internet video capacity, it’s easy to create and add videos to the web, and it’s easy for your true fans to watch it. So if your personality comes out best through video, you can get started passionately communicating with your fans today with your smartphone. Success almost always comes back to doing something you love. It makes it easy for you to show your passion, communicate with care, and continue to create value over and over again for your true fans. Key #3 – Ruthless Time & Energy Management With any business where people work at home/on their own schedule, you can have amazing ideas and great copywriting skills, but if you can’t manage your time implement, take action, and get the work done, you will struggle. That’s why learning to organize, prioritize, stick to deadlines, fight against email, and delegate the simple tasks is so important for growing your business. In addition to getting up early and doing 20-30 minutes of focused work before heading downtown to my personal training business, I would spend every minute of my breaks between clients working on projects to move my business forward. There was no time for idle gossiping or surfing the web for funny videos – as my colleagues did – when you’re on a mission to build your business. So when you’re in work mode, always be asking yourself a powerful question that I first heard from Dan Kennedy. The next time you find yourself browsing CNN or ESPN or the comments of some trashy blog, ask yourself Kennedy’s question, “Where’s the profit in this?” It’s a sharp reminder to get you back on track with the work you should be doing in the limited time you have each day. BONUS – Always Be Learning If I have just one regret after all these years of building my information marketing business, it has to be not getting a mentor sooner than I did. Today, I continue to invest in personal coaching and in attending at least four major information marketing seminars each year. Each of these provides an incredible return on my investment of both time and money. Nothing beats having your own coaches or mentors. That’s why I’ve arranged for a friend of mine to give you a special webinar on how to build an online business. Watch it here ** free webinar ** I truly believe that building a profitable website business is simple when you have a proven system and experienced coaches. And this is your best opportunity to get both of them all in one place. Bottom Line: Having your own online business is like having a never-empty ATM in your living room. Online businesses are the lowest-overhead, highest-revenue-generating business you can possibly run. You don't ever have to sell face-to-face – this process can be entirely automated so you can run your business from your kitchen table, a coffee shop, and yes, even from a vacation house at the beach. Start yours today, Craig Ballantyne PS - Also, do this... Spend your time with people of the highest moral quality, with those you seek to emulate, and with those that provide only the best example for your children. Leverage their knowledge, support, commitment, and success. Be clear about who is right for your life. PPS: 10 Blog Post Creation Tips Every Blogger Should Follow

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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5 Inspiring Thoughts and Actions For The New Year

Fresh On Our Radar This Week

1. 16 Things To Stop Doing in 2016 A little bit of New Years inspiration. Early to Rise just published a list of 16 things holding people back. Big shout out to the following things we see entrepreneurs doing, when they shouldn't: Avoiding problems. Feeling Obligated Giving Up Eating Bad Food Don't settle. There is little to be learned from being comfortable. 2. If You Work From Home (or Aspire to) You Must Read This According to a recent report, fifty-three million Americans (34 percent of the U.S. workforce) work from home as freelancers and home-based business owners. People who work from home are more productive and happier. If you're not excited about the prospects of our mobile and global economy, you're missing out on a unique opportunity in our world's history. To find out what the typical work-at-home/freelancers life looks like, click here. Inspired? Here are 24 rules for creating successful websites. 3. Jamie Foxx Success Habits (podcast with Tim Ferriss) Tim Ferriss hangs out with Academy Award-winning actor and Grammy Award-winning musician Jamie Foxx for 2.5 hours, where they discuss workout routines, success, networking, his life and everything in-between. Click for interview. Love success secrets from Famous people? Check out Michael Jordan, Steve Jobs and Oprah Winfrey. 4. Hiring the best designers & developers It's a New Year, what are you going to do to keep ahead of the crowd when it comes to web design and conversions? A good place to start would be to hire the best in their field. Check out AwesomeWeb to search for freelancers, or let them come to you by publishing a job! (no cost) We made 1355 changes to AwesomeWeb last year. There is always something you can do to improve a website. 5. New Years Resolutions Advice I'm not big on new years resolutions per se, but if I had to give you a helping hand with achieving your goals right now, it would be to watch this 4 minute, 54 second video about burning the boats. The moral of the story is, do or die. Leave yourself with no other choice but to achieve your goal. To Burning The Boats in 2016! Barry Dunlop Team IncomeDiary  IncomeDiary.com - Dedicated To Your Success Online

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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[NEW] Use this 'Sales Calculator' to predict what you SHOULD be making in 2016

Hey,

Are you already starting to set goals for your business in 2016?

Well, today SamCart have something to show us that will make reaching those
goals easier than ever.

SamCart's new 'Sales Calculator' will show you how much you should be
making each month, based on 6 key factors that they learned in the last
year from watching hundreds of thousands of orders come through the
SamCart system.

The best part is, over the next week...they will unveil each of these 6 factors
(aka 'checkout page hacks') and how you can implement each of them to
jump-start your sales and blow through your new years revenue goals.

Click here now to find out how much your business should be making
each month.

Happy New Year!

Barry Dunlop

Team IncomeDiary

IncomeDiary, Midascode Ltd.
2nd Floor, Afon Building, Worthing Road
Horsham, W Sussex, RH12 1TL
UNITED KINGDOM

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